Are Your Emails Effective? Probably Not! Here’s Why and How to Fix Them
Email marketing can drive an incredible return on investment, but so many brands fail to hit the mark. Emails scream “me me me” and the value to the reader is lost, results are disappointing, the software is underutilized, and this high-ROI initiative gets left on the back-burner. It’s time to shift the thinking from spam to success and make email marketing a cornerstone of your content distribution strategy. During this session, we’ll discuss the tactics, process, and automation that can lead to 45%+ open rates…and revenue! Let’s find out why your emails aren’t performing and fix them today. Tweet your biggest email concerns to @ysilver and let’s dive in.
After this session, you’ll be able to:
- Identify why your email marketing efforts aren’t effective so you can begin turning things around today
- Apply proven tactics and processes to increase your open rates and boost revenue
- Better utilize your email marketing software and implement effective automation strategy